- 09/10/2014
- Industry news
A magazine that aims to continue the information campaign on flexible polyurethane foam. The magazine, distributed free of charge to mattress and furniture retailers, has a bimonthly frequency and highlights, in each issue, technical topics, information, initiatives, but also the voice of the retailers with ad hoc interviews.
Poliuretano è is a communication project promoted by the most important Italian companies of flexible polyurethane foam, which do not produce mattresses or pillows, but provide the raw materials needed to make them. The project serves to promote a proper understanding of the advantages of this versatile material, which is gaining the trust of consumers.
In recent years Poliuretano è has promoted numerous training meetings between professionals, meetings of mutual exchange of ideas and experiences that have provided useful topics for sale to retailers, but they have allowed the manufacturers of polyurethane to collect interesting suggestions to improve the production of materials.
And from this comparison is born Poliuretano è-News, which collects and amplifies the experiences of these years.
The project has produced and distributed free of charge to over 350 outlets material only for the purpose of giving objective information and up to date to those who work in the forefront of the furniture industry.
To request to receive the free magazine or computer equipment you can write to: info@poliuretano.it www.poliuretano-e.it