- 25/11/2014
- Industry news
Electrolux Design Lab aims to encourage and activate design students from all over the world by involving them in the presentation of highly innovative ideas for the future of domestic environments. Supporting the efforts of Electrolux in driving the evolution of home appliances, the competition provides new ideas and inspiration for innovation and offers the opportunity to get in touch with the best emerging talents. Winner of the Electrolux Design Lab 2014 is the Future Hunter-Gatherer project, developed by Pan Wang, a Chinese girl studying at Central Saint Martins in London; the project aims to offer consumers a new way of shopping, educational and inspired by nature. “This concept deals with issues related to ecology and consumer awareness about the food chain in an urban society, and does it in an educational, honest and playful way”, Lars Erikson stated, Senior Vice President Design of Electrolux and President of the jury, composed of Margareta van den Bosch, Creative Advisor of H&M and Robin Edman, Chief Executive of SVID (Swedish Industrial Design Foundation). The second ranked was Lotus by Fulden Dehneli of the Middle East Technical University, Turkey. It is an air purifier equipped with a main body and three portable spheres that can be positioned in various places, such as in cupboards, depending on the need. Third ranked, UrbanCONE by Michal Pospiech, of the Jan Matejko Academy of Fine Arts, Poland. An air purifier that lifts off thanks to an ultra light structure and the movement of its wings, on which small solar panels are mounted. The People's Choice Award, the award for the concept that received the highest number of online preferences, was won by Hero by Fiorella Rios, a concept for air cleaning that received almost 6,000 preferences.